SYDEX DEMO BUILD · Walmsley Joinery is a fictional firm. Every name, number and job on this site is made up. This is what your trade could have.
Mon to Fri 08:00 to 16:30 · Workshop on Moor Road, CrostonCall the workshop: 01772 000003 · office@walmsleyjoinery.co.uk
Bespoke joinery since 2008 · Croston & Central Lancashire
Measured twice. Made once.
Workshop joinery since 2008. Fitted wardrobes, media walls, doors, staircases and kitchens across Croston, Leyland and Chorley. You approve the drawing and the exact price before we cut a thing, and every job gets a free settle-in visit a year on.
DRAWING APPROVED BEFORE WE CUTOWN WORKSHOPFULLY INSURED £5MEST. 2008
What we do
Joinery in Croston, made properly
Fitted wardrobes & alcoves
Made to measure in the workshop, sprayed finish, every awkward alcove used. Not flat-pack, not modular.
FROM £1,800 · DRAWING FIRST
Media walls
Shelving, TV recess, fire recess if you want one, panelling to match the room. Drawn to scale before a single cut.
FROM £1,900
Doors
Hung, eased, replaced. Six internal doors done in a day, furniture and all.
£120 PER DOOR HUNG
Staircases
Refurbishments, new balustrades, full replacements in oak or ash. The job that shows the joinery off.
REFURBS FROM £1,600
Kitchen fitting
Your kitchen, fitted straight and scribed tight. We work with your supplier's units or build bespoke.
TYPICAL FIT 3 TO 4 DAYS
Garden timber
Decking, gates, sheds and pergolas in proper treated timber, with an annual re-oil offered so it stays looking right.
DECKING FROM £2,200
Straight answers
What things cost. In writing, before we start.
Most joiners make you ring for every price. We publish ours, because you shouldn't need to book a visit to find out if you can afford the job. Every price below is fixed and confirmed in writing before a tool comes off the van.
If a job turns out bigger once we open it up, we stop, show you, and re-quote before carrying on. No "while we were in there" invoices.
Internal door, hung with furniture£120
Six internal doors, one day£620
Alcove units, pair, sprayedfrom £1,400
Fitted wardrobes, three-door£2,400 to £3,200
Media wall with TV recessfrom £1,900
Staircase refurbishmentfrom £1,600
Deposit on drawing approval25%
Every price fixed from an approved drawing, held for 60 days. Balance on completion, when you're happy.
How it works
Three steps. No chasing.
1 · Tell us the job
Form, phone or text: postcode and what needs doing is enough. Within one working hour you'll have either a fixed price or a time we'll come and look.
2 · Fixed price, in writing
By text and email, held for 60 days. Say yes when you're ready and pick a date that suits from our live diary.
3 · Done, tidied, certified
We turn up when we said, dust-sheet everything, hoover before we leave, and any certificate is issued the same day. Then we ask you to tell Google how it went.
Door won't shut? Break-in damage? Rotten decking board?The small jobs matter too. Board-ups and making-safe done same day; everything else priced from a photo, usually the same evening.
Wardrobes across a full wall with a sloped ceiling nobody else would touch. The drawing showed exactly what we'd get, the price never moved, and the spray finish looks factory-made.
L. NIGHTINGALE · EUXTON · WARDROBES
★★★★★
Media wall with a fire recess. Rick drew three versions until we were happy, then built it in four days. Came back a year later, unasked, and adjusted a door that had settled. Who does that?
A. KIRKHAM · LEYLAND · MEDIA WALL
★★★★★
Six doors hung in a day, all eased and furnished, dust sheets down, hoovered after. Priced from photos the night I enquired.
MRS PYE · CROSTON · DOORS
Asked every week
Quick answers before you ring.
How much do fitted wardrobes cost?
From £1,800 for a two-door alcove build; a typical three-door runs £2,400 to £3,200. Made to measure and sprayed in the workshop. You approve a drawing with the exact price before anything is cut.
Do I pay a deposit?
25% when you approve the drawing, which buys the timber. Balance on completion, when you've walked round it and you're happy. All in writing.
What if it settles or moves later?
Timber moves with the seasons. Every job includes a free settle-in visit at 12 months: we adjust anything that's shifted and re-oil external work while we're there.
Workshop on Moor Road, Croston, out fitting across Central Lancashire. Same fixed prices everywhere on this list; anywhere else, ask and we'll tell you straight if we cover it.
Every job starts with a measure and a scale drawing. You approve the drawing and the exact price together, pay 25% for materials, and nothing gets cut until you've said yes. If we open up a wall and find surprises, we stop, show you, and re-quote before carrying on.
Built-in furniture
Wardrobes, alcove units, media walls, window seats, under-stair storage, home offices. Sprayed in the workshop, fitted in days.
Doors & trim
Doors hung and eased, skirting, architrave, panelling. The finish work that makes a room look done.
Staircases
Refurbishments, new spindles and handrails, full replacements in oak and ash. Drawn and priced before a single spindle moves.
Kitchens
Supplied-and-fit or fit-only, scribed to walls that were never straight. Worktops, end panels, the lot.
Garden timber
Decking, gates, pergolas, sheds, in treated timber that lasts. Annual re-oil offered so it keeps looking right.
Repairs & small jobs
Sticking doors, broken spindles, rotten boards, break-in board-ups. Priced from a photo, usually same evening.
Our work
Jobs we're proud of. Proof, not promises.
A gallery like this does two things a slogan can't: shows a buyer exactly the standard they'll get, and gives Google and the AI assistants real evidence to judge the business by. In your build, every frame below is a photo of your actual jobs, captioned like these.
Full-wall wardrobesSloped ceiling, EuxtonDrawn, built in the workshop, sprayed white
Media wall with fire recessLeylandDrawn three times until right, built in four days
Alcove unitsChimney breast pair, EcclestonShelves over cupboards, sprayed
Oak staircase refurbChorleyNew spindles, handrail, ash treads
Kitchen fitLongtonFit-only, scribed to walls that were never straight
Six doors in a dayBalshaw LaneHung, eased, furnished, hoovered after
Under-stair storagePenworthamEvery awkward inch used
Window seatStandishWith storage under, cushion by their upholsterer
Every job here is written up the way buyers search: what it was, where, and the detail that mattered. That's what makes a gallery pull work instead of just sitting there.
About us
Rick, Cal, and a workshop that smells of oak.
Rick Walmsley served his time on site and set up the Croston workshop in 2008. Cal joined as an apprentice in 2022 and is now doing the spray finishing. Small on purpose: the person who measures and draws your job is the person who makes and fits it.
A real workshop
Machinery, spray booth and a timber store on Moor Road. Your furniture is built and finished here, not assembled from boxes in your bedroom.
Insured, properly
£5m public liability and tool cover. Documents available on request without a fuss, because you should be asking every trade for them.
Local, actually
Croston born and based. If a job's too far or not our thing, we'll say so and point you at someone good.
Straight answers
The questions we get every week.
How much do fitted wardrobes cost?
From £1,800 for a two-door alcove build; a typical three-door runs £2,400 to £3,200; a full wall with sloped ceilings more. Made to measure and sprayed in our workshop, and you approve a scale drawing with the exact price before anything is cut.
How much is a media wall?
A built media wall with shelving and a TV recess is typically £1,900 to £3,200 depending on size and whether there's a fire recess. Electrics for the fire are done by our regular electrical partner and shown as their own line on the quote.
What does a joiner charge per day?
Round here £200 to £280 a day. But we rarely work day rate: almost everything is a fixed price from an approved drawing, so the number can't drift while you're not looking.
Do I pay a deposit?
25% on drawing approval, which buys the timber and materials. Balance on completion when you're happy. Bigger jobs get staged payments, all set out in writing before we start.
MDF or solid wood?
Painted built-ins are usually best in moisture-resistant MDF: stable, and takes a sprayed finish beautifully. Solid oak and ash are for stairs, worktops and anything where you want the grain. We recommend what suits the job, not what makes us more.
Will doors and built-ins move over time?
Timber settles with the seasons, so sometimes yes. That's why every job includes a free settle-in visit at 12 months: we adjust anything that's moved and re-oil external timber while we're there.
Do you charge for quotes?
No. Measures, drawings and quotes are free, in writing, and hold for 60 days.
Get a quote
Tell us the job. We'll price it straight.
Replies within one working hour, 8 to 4:30 Monday to Friday. Photos of the space and a rough size get you a price fastest.
Office login
The Walmsley job book: enquiries, drawings out for approval, the week's schedule and settle-in visits. For Rick and Cal, not for customers.
DEMO: this is the tool Sydex builds behind the site. No real login needed, just step in.
Walmsley Joinery · The job book
Tuesday. Two to price, one urgent.
What this page is: your morning, in one look. The yellow pad catches calls before you forget them. Below it, everything that needs you today, worst first. One tap takes you to the right place; nothing on this list lives anywhere else, so when it's clear, you're clear.
What this page is: every job, first call to money in the bank, grouped by where it's up to. The money strip shows what's coming, what's owed and what's landed. Nothing falls down the gap between "job finished" and "money in", because the invoice raises itself the moment you mark a job done.
What this page is: the diary. This week for the day-to-day, Calendar for the months ahead. Tap a job to open it, tap an empty day to book into it. Everything here lands in your phone's own calendar within a minute, so the diary in your pocket always matches the book.
What this page is: the back office. Your subbies and their paperwork, the settle-in visits and re-oils that put you back in front of past customers, your own renewals so nothing lapses, and every document the business gets asked for, uploadable from the van. Email reminders go out 60, 30 and 7 days before anything runs out.
What this page is: proof the website earns its keep, updated daily in plain English. Visitors, enquiries, where you rank, whether the AI assistants name you when someone asks who to use, and every change made to the site with the reason it was made. Check it any day of the month.
Barry the plasterer: chimney breast at Whittle's skimmed, ready for the media wall week after next
Taken on the phone · Tue 7:42am
Woman off Town Rd wants a garden gate quoting, ring back after 4, 07700 900555
Taken on the phone · Mon 4:15pm
Notes wait here until you sort them; nothing gets lost in a jacket pocket. In the live build you can dictate these from the van and they land here by themselves.
Needs you today
Break-in: shop door board-up, Town RdMrs Whittle rang 8:05am · board-up today, new door to quote · Cal free until 12
1 enquiry needs a drawingAlcove units, Eccleston, photos on your phone
£1,150 overdue 12 days: staircase balance, EuxtonINV-0644 · chased once by email
2 drawings out for approval£5,300 waiting on a yes · Longton nudges itself Thursday
The sprayers' insurance runs out next monthCan't send finishing work until their docs are current
Today's diary · Tue 1 Sep
8:30 Doors x6 · Balshaw Lane, Euxton · RickBoard-up · Town Rd · Cal, this morning
The full week and month live in the Diary. Money and every job's stage live in Jobs.
£0quoted or booked, coming your way
£0invoiced, waiting to be paid
£0paid this month
Needs pricing
Alcove units · Eccleston
From your phone note · photos received · measure to book
£ tbc
Waiting on the customer
Fitted wardrobes · Longton
J. Draper · Drawing sent Mon, awaiting approval · Auto-nudge in 3 days
£2,900
Media wall · Buckshaw Village
Mr Openshaw · Drawing v2 sent · Nudge Thu
£2,400
In the diary
Board-up + door quote · Town Rd, Croston
Mrs Whittle · Today · Cal on it
£180+
Six doors hung · Balshaw Lane, Euxton
Mrs Pye referral · Tue 1 Sep, one day
£620
Kitchen fit · Marsh Lane, Longton
The Hollands · Wed 2 to Fri 4 Sep · Units delivered, checked
£3,400
Waiting to be paid
Staircase refurb, balance · Euxton
Mrs Craven · INV-0644 · 12 days overdue · Chased once
£1,150
Paid
Garden office fit-out · Croston
Hollins Property · INV-0641 · Paid 19 Aug by card · Settle-in visit booked for next Aug
Thu 3Kitchen fit d2 · LongtonHold: wardrobes · Longton
Fri 4Kitchen fit d3 · Longton16:00 Measure · Eccleston
Tap an empty day to book into it. In the live build, jobs drag between days and the customer gets the new date by text automatically.
On your phone too
Every booking lands in the phone calendar you already use, Apple or Google, within a minute of going in the book. Reschedule a job and the phone updates itself. On a ladder, in the van, no app to install.
Rick · iPhone syncedCal · Android synced
People you send work to
Too busy to take a job? Send it to a maker or a partner trade you trust without losing it. The customer still books, pays and talks to Walmsley; they get the job sheet on their phone, you keep the margin, and their insurance is tracked here so you never send work to someone who's lapsed.
D. Almond Joinery · Leyland£220/day · Second pair of hands ✓ · Insurance to Mar 2027 ✓
Free this week
T&J Electrics · ChorleyPartner trade · Media wall feeds ✓ · Insurance to Jan 2027 ✓
Hollins Property · DUE AUG 2027 · booked at completion
Settle-in visits and re-oil runs put you back in front of every past customer once a year, which is where the next wardrobe, the next room, the referral comes from. The system books them so nobody has to remember.
Your own admin
1Your renewal due within 60 days
7Documents stored
Your own renewals
Public liability insurance · £5m
Expires 24 Oct 2026 · Policy doc stored · Email reminders: 60, 30 and 7 days before
57 days
Workshop machinery checks
Annual inspection due Mar 2027 · Records stored
In date
Spray booth filters & extraction
Due Jan 2027 · Service log stored
In date
Van MOT & insurance + tool cover
MOT due Nov 2026 · Insurance renews Feb 2027
In date
Documents
Public liability policy.pdfMachinery inspection log.pdfCSCS card · Rick.pdfApprenticeship cert · Cal.pdfSpray booth service log.pdfVan insurance schedule.pdfWaste carrier licence.pdf
Everything an insurer, a main contractor or a landlord ever asks for, sent from your phone in the van instead of "I'll dig it out tonight".
Site performance · August
Updated daily, in plain English. This is the site proving it earns its keep, and you can check it any day of the month.
356Visitors this month ▲ 38 on the old site
8Quote requests via the site ▲ 3 last month
19Phone taps from mobiles ▲ 8 last month
3Jobs won from the site · £5,940 invoiced
Visitors by week
w/c 3 Aug
74
w/c 10 Aug
89
w/c 17 Aug
112
w/c 24 Aug
137
The old site's best ever week: 19.
What people searched to find you
"joiner chorley" + croston
104
"fitted wardrobes cost" searches
81
"media wall" searches
52
"carpenter near me" searches
39
Where you rank on Google
"joiner Croston"#1 ▲ from #6
"fitted wardrobes Leyland"#2 ▲ from unranked
"media wall Chorley"#3 ▲ from unranked
"joiner Leyland"#7 ▲ from #15
Do the AI assistants recommend you?
2 of 4 name Walmsley when asked "who's the best joiner near Chorley?"
✓
ChatGPTRECOMMENDS YOU
"Walmsley Joinery is a workshop-based bespoke joiner in Croston known for made-to-measure built-ins with published prices and a drawing-approval process..."
✓
Google AI OverviewsRECOMMENDS YOU
Shows Walmsley in its answer for "fitted wardrobes cost leyland", quoting your published from-£1,800 price.
✕
PerplexityDOESN'T NAME YOU YET
Sends people to Checkatrade instead. The fix: more Google reviews. 2 of the 10 needed have landed.
✕
Microsoft CopilotDOESN'T NAME YOU YET
Sends people to Checkatrade and directories. The fix: same review push; expected to follow Perplexity.
Checked weekly by asking each one "who's the best joiner near Chorley?" and recording the answer, word for word.
What we changed this month, and why
14 AUG
Published real prices for wardrobes, doors and media walls, because no local joiner does. Result: the wardrobes page is the site's most visited and Google's AI overview quotes it.
21 AUG
Built the media wall page targeting the cost searches, answered locally by nobody. Ranked within a week and brought the Buckshaw enquiry, £2,400 on the drawing.
28 AUG
Review push: asked four past customers for Google reviews after their certificates went out. Two landed. Review volume is what Perplexity and Copilot need before they start naming you.
Planned for September
NEXT
Staircase refurb cost page (answered only by national blogs), a workshop tour photo page for trust, and reviews five to ten of the ten-review target.
Booked
Customer
Phone
Address
When
Price
Send to which subbie?
D. Almond Joinery · Leyland
£220/day · Free this week
T&J Electrics · Chorley
Partner trade · On a job until Thu
Finelines Spraying hidden: insurance docs out of date. Chase them on the Office tab.
